Hitcase Debuts Hitcase Pro iPhone Camera Case

by Brian Mullin on November 8, 2012

Hitcase and Andrew Taylor to Debut Case that Transforms iPhone into a Mountable, Shockproof POV Camera at AT’s Showdown 
See the rugged, waterproof Hitcase Pro in action at AT’s Showdown at the SF Bike Expo, Nov. 10-11, 2012

Vancouver, BC – Nov 6, 2012 – The fourth annual AT’s Showdown marks the official MTB debut of the Hitcase Pro,
a mountable, waterproof case that transforms the iPhone into a
ruggedized POV camera. Hitcase Pro, with its built-in wide angle lens,
will capture professional quality photos and videos of the Pro
side-by-side dueling action as well as the new amateur competition at
this year’s Showdown. Showdown host Andrew Taylor (AT) and the Hitcase
team will also present the Hitcase *HITSHOW Award to the rider with the
best crash. The winner will receive a Hitcase prize pack that includes a
Hitcase Pro with an Apple iPhone 4s, helmet and tripod mounts, and a
*HITSHOW award t-shirt signed by all of the attending athletes.

in 2011, filmmaker and Hitcase CEO Brooks Bergreen and Andrew Taylor
were independently working on projects to create a case that would
transform the iPhone into a mountable POV camera for action sports. They
decided to join forces and spent more than a year perfecting the design
and mounting system for Hitcase Pro, which is now finally available
online and in stores.

“We’re absolutely stoked to have Andrew
onboard to put Hitcase to the test every day. He’s an awesome rider and
an awesome person, and we couldn’t be happier to support him and AT’s
Showdown,” said Hitcase CEO Brooks Bergreen.

The Hitcase Pro has a
patent-pending ShockSeal design that waterproofs and protects the
iPhone from the elements and shields it from shocks and drops while
allowing use of the touch screen, buttons and headphone jack. It also
includes a Railslide™ Mount System with auto-locking and trigger release
functionality that makes it quick and simple to mount the case to just
about anything. Hitcase Pro’s built-in, removable wide angle lens also
doubles the effective field of view of the iPhone’s camera to shoot
professional quality photos and videos.

“I’ve been lucky enough to
have the opportunity to travel the world and use Hitcase every day to
capture my rides in crazy destinations,” said Taylor, who has spent the
last five years traveling the globe in search of the best freeride
mountain bike terrain. “With being on tour and having this active
lifestyle, Hitcase makes it easy to shoot a quick photo or video, and
upload it wherever I am to share it with friends. It’s also tough enough
to protect my phone in hard falls.”

Hitcase Pro for iPhone 4/4s is available now for $129.99 at www.hitcase.com/hitcase-pro
and is coming to REI stores and Apple resellers this winter. Hitcase
for iPhone 5 will launch this December just in time for the holidays.

About Hitcase
Based in the outdoor sports mecca of Vancouver, British Columbia,
Hitcase builds the world’s best sports activity products for iPhone. For
more information on Hitcase visit www.hitcase.com or https://www.facebook.com/Hitcase.

About AT’s Showdown
AT’s Showdown is a main event at the SF Bike Expo hosted and created by
Andrew Taylor. The Showdown draws many of the world’s best freeride
mountain bikers for a true head-to-head dirtjump competition. Find more
information at www.atshowdown.com

Source – Tiffany Iwankiw

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