Bolle 2015 and new 6th Sense Rx Program

by Brian Mullin on November 13, 2014

Bolle
had come out with their excellent 6th Sense and Breakaway sunglasses
earlier this year, and they’re now releasing a smaller version of the
Bolt, aptly named the Bolt S. All of them use the glass like B-Clear
lens made with the Trivex material, and they have sticky adjustable nose
piece and bendable wire core temples. The 6th Sense comes with
detachable side panels and will come in additional colors for 2015. The
6th and Breakaway are offered in a number of different color
combinations and lens options, and prices range from $179.99 to $199.99.

Just
announced this week is Bolle’s proprietary B-Thin Active Design Rx
program for the 6th Sense. A wide range of prescriptions
can be accommodated (+6.00 to -8.00 [-4.00]) and the prescription inserts is
$600 (single vision) and $775 (progressive).  Refer to the  press release at
the bottom of this article for more detailed information.

Their
sport and lifestyle lineup is perfect for mountain bike use and casual
wear, and the $99 (polarized) and $69 (non-polarized) price points gets
you a frame and lens made in Italy. All their lens have Hydrophobic and
Oleophobic applied to the inside lens surface to protect from the rain and
damp and prevents smudge marks from fingers, and in addition to an
anti-fog coating. Some new models for 2015 include the Weaver, the Slice
and the Tigersnake which has a nice large lens.

New graphics and colors in the Wayfarer like Jude and Clint, the latter is a larger of the Jude.

Bollé 6th Sense Rx/2 Press Release


BOLLÉ LAUNCHES INNOVATIVE APPROACH TO PRESCRIPTION EYEWEAR FOR ATHLETES
Rx Inserts Broaden Appeal of Company’s Most Advanced Performance Sunglasses

Paris & Overland Park, Kan November 2014 – Launched earlier this
year, the Bollé 6th SENSE is the company’s most advanced performance
model to date. Already being worn by UCI World Cup cycling teams ORICA
GreenEDGE and AG2R La Mondiale, these high-tech sunglasses are now
available for those who need prescription lenses.

Engineered for cycling with B-Max technology (extra-wide field of
vision and enhanced protective zone), fitting the 6th SENSE frame with
Rx lenses required a novel approach: two prescription inserts are fitted
directly and permanently into the oversized shield.

With
Bollé’s proprietary B-Thin Active Design Rx program, the market’s
widest range of prescriptions can be accommodated (+6.00 to -8.00
[-4.00]). As is the case with the one-piece shields of non-prescription
6th Sense models, the Rx inserts are made with Trivex, an ultra-light,
extremely shatter-resistant material with visual clarity similar to
mineral glass.

To meet a broad spectrum of personal preferences,
there are 12 different lenses in the RX program, including multiple
tints, and polarized and Modulator (photochromic) options. Eight
additional lenses in the special Pro-Series will have inserts with
contrasting mirror finishes

Modulator Rose Gun       Pro-Series TNS Emerald

“For
athletes needing prescription eyewear, the advantages are clear,” said
Bill Yerby, Director of Sales & Marketing. “With this new
technology, we completely eliminate the need for bulky and inconvenient
inserts or clip-ons.”

Features common to all 6th Sense models – with Rx or plano (regular) lenses – include:

  • B-Max Technology – Shaped to provide an extra wide field of view in the horizontal and vertical plains
  • B- Clear Lenses – The best possible visual clarity for high-performance sport applications
  • Hydrophobic/OleoPhobic and Anti-Fog Coatings – Protection from the major causes of lens contamination
  • Thermogrip® Temple Tips & Nose Pads – Hydrophilic material keeps frame securely in place
  • Customized Fit – Highly adjustable temples and nose pads ensures precise fit

Available
at eyecare professionals now, the suggested retail prices for 6th Sense
frame and shield with prescription inserts is $600 (single vision) and
$775 (progressive). An additional model in Bollé’s Competitor Cycling
collection, Vortex, is also now available with Rx inserts using the same
technology.

See more information on these products, and learn about the complete lineup of Bollé eyewear at www.bolle.com.

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