Wild Rye, the premiere active lifestyle apparel brand designed for and by women+ adventurers, is announcing several new product launches, a Red Bull Rampage Sweepstakes celebrating this year’s female riders, and an update on several sales.
Whether you’re covering what to wear to spin class this fall or how to keep riding singletrack into cooler weather, Wild Rye has you covered:
Emmett Overalls – NEW 2024
These stretchy, breathable eco-canvas overalls are replacing the brand’s top-selling Eleanor overalls and will be featured on all the ladies on this year’s dig crew at Red Bull Rampage. The overalls feature a more boxy, modern fit,
the chest pocket snaps closed for added security of keys and chapstick, an interior pocket inside the chest pocket offers extra protected storage, and the durable abrasion-resistant fabric holds up in rowdy terrain.
MSRP $159
Click here to buy the Emmett Overalls
Camas Crew – NEW 2024
Is this the softest crew neck out there?
This is the perfect crewneck to toss over your bike jersey after a long ride or over any outfit, from fall tailgates to Oktoberfests in town. Offering superior comfort, this crewneck is made of an organic cotton / recycled poly blend,
embroidered Wild Rye branding on the neckline, and a modern and boxy fit for ultra-cozy vibes.
MSRP $79
Click here to buy the Camas Crew
Eleanor Chammy
The Eleanor Chammy is made with compressive fabric for cycling indoors or outdoors. The premium Italian chamois pad is ultra-breathable, has a super comfortable high yoga-style waistband that keeps you comfy, and has light silicone beading on the legs that holds everything in place. We’re swooning over this Retro Riptide colorway.
Made with a soft and compressive poly/spandex blend, the Eleanor Chammy was designed to keep you going on long rides but is low profile enough for a quick morning spin on your at-home bike. Pair it with our new sports bra for the most swoon-worthy indoor cycling kit.
MSRP $115
Click here to buy the Eleanor Chammy
Freyah Bike Pant
Finally, a true bike pant for women. These bad gals will take you from the bike park to long cross-country epics to chilly gravel rides. They are incredibly versatile, so don’t be afraid to rock them on the Nordic trails or at the crag.
Incredibly durable and made with a focus on fit, the Freyah Bike Pant is a staple in your outdoor wardrobe.
MSRP $199
Click here to buy the Freyah Bike Pant
Red Bull Rampage Sweepstakes
In honor of the first-ever female participation in the most-watched MTB event, Wild Rye is giving away a trip to the Utah desert to one winner (and their bestie) to attend the sold-out event. Wild Rye will be at Rampage with host and social media icon Katie Burrell to report live from the event and provide commentary on the historic moment.
- Details: PRIZE PACKAGE ($2,680 value)
- 2x Red Bull Rampage 2-Day Ticket Package: General Admission: Hike + Bike
- 2 Wild Rye kits for both you and your bestie
- $1,500 travel stipend to help you make the trek
- Entry requirements: You must enter all information via the form and follow both @wild_rye_ and @katieburrelltv on Instagram.
Fall Sale
- Enjoy up to 70% off this cycling, gravel biking, and MTB gear.
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