• NESTOUT Brings Portable Power to Personal Warmth: Introducing Electric Heater PAD-1

    NESTOUT Brings Portable Power to Personal Warmth: Introducing Electric Heater PAD-1

    The 60-watt heated pad delivers up to four times the heat output of conventional models, with multiple heat settings and up to 7.5 hours of use. NESTOUT, known for its durable, portable power products, is introducing the Electric Heater PAD-1, its first heated pad, designed to provide a convenient source of warmth outdoors and on…

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  • SHREDLY Brings Back Fan-Favorite Prints TINA and Jonesy III

    SHREDLY Brings Back Fan-Favorite Prints TINA and Jonesy III

    SHREDLY is thrilled to announce the return of two beloved prints, TINA and Jonesy III, back by overwhelming popular demand and ready to stock trail-ready wardrobes everywhere. Many of SHREDLY’s prints are inspired by the incredible women and role models in the mountain bike community, people who embody what it means to adventure in style,…

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  • Nocs Provisions Introduces Portal, a New Series of Adventure Cameras

    Nocs Provisions Introduces Portal, a New Series of Adventure Cameras

    Built for the Places Phones Can’t Go, the $179 Portal AFN7 Pairs A Screen-Free Design with Optics Compatibility to Keep Adventurers Present in the Wild ALPINE MEADOWS, Calif. – October 1, 2026 – Nocs Provisions, the optics brand built for those who move through the world with curiosity, today announces its expansion into the camera…

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  • adidas Unveils its new FREERIDER range of Mountain Bike Shoes

    adidas Unveils its new FREERIDER range of Mountain Bike Shoes

    adidas unveils its new FREERIDER range of mountain bike shoes – redesigned to meet the needs of the modern-day rider Re-engineered through adidas’ performance expertise and developed collaboratively with athletes such as Vali Höll, Danny MacAskill and Greg Minnaar, the FREERIDER family will span flat and clipless pedal options. Championing the newly refined FREERIDER portfolio…

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  • Mission Workshop Introduces Sector Camo Short SAM2

    Mission Workshop Introduces Sector Camo Short SAM2

    The camouflage Sector Short is built from SAM2, a lightweight, American-made, military-spec stretch woven fabric that delivers unrestricted movement, water repellency, and quick-drying performance. After years of testing on the bike, on foot, and in the water, it continues to prove itself in demanding conditions, making it equally suited to the trail, travel, and everyday…

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  • Arcade Belts’ New Vernan Kee Colorways

    Arcade Belts’ New Vernan Kee Colorways

    Looking for an easy way to refresh your fall wardrobe? Arcade Belts is introducing three new colorways from artist Vernan Kee: Black Grey, Mesa Amber, and Copper Rust. Designed by Vernan Kee and inspired by his respect for nature and Navajo heritage, each belt features striking geometric shapes that reflect his modern interpretation of traditional…

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  • Wear Pink, Fight Cancer: Tifosi’s Breast Cancer Awareness Collection Marks Five Years of Impac

    Wear Pink, Fight Cancer: Tifosi’s Breast Cancer Awareness Collection Marks Five Years of Impac

    Tifosi Optics Marks Five Years of Impact with Annual Breast Cancer Awareness Collection Each pair sold benefits the Lynn Sage Breast Cancer Foundation, supporting the ongoing fight against breast cancer Tifosi Optics, a leading brand in sport and lifestyle sunglasses, announces its fifth annual Breast Cancer Awareness Collection, with 100% of net profits donated directly…

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  • MiiR’s new Apparel and Bags collection

    MiiR’s new Apparel and Bags collection

    MiiR has a new Apparel and Bags collection. Launched earlier this month, the collection extends MiiR’s design-forward philosophy into a curated line of mid-layers, jackets, backpacks, organizers, duffles, and crossbodies made for everyday life. Vessel Crossbody 4L Bag An elevated crossbody with a built-in water bottle holder. The Vessel 4L Crossbody is built for active…

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  • Feedback Sport New Brush Bar Work Stand Wash Kit

    Feedback Sport New Brush Bar Work Stand Wash Kit

    Brush Bar – Bike Repair Stand Caddy With  Brush Kit MSRP: $74.95 / €64.95 A better bike wash starts here! The 11-piece Brush Bar kit turns your bike repair stand into an efficient, ergonomic wash station by keeping all your brushes, sprayer hose, cleaning solution, and towels within arm’s reach. Hang your water hose nozzle…

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  • COROS Launches All-New PACE 4 Pro Sport Watch

    COROS Launches All-New PACE 4 Pro Sport Watch

    COROS Launches PACE 4 Pro, an Advanced AMOLED Sport Watch For Serious Training; New Model Gives Athletes COROS’s Largest Screen, Durable Titanium Bezel, 60 Hours of GPS Tracking, a Brilliant Display, and Slim, Ultralight Body The new COROS PACE 4 Pro, available today, offers athletes across all endurance sports a high-performance watch that’s easy to…

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  • Pirelli Cycling Introduces The All-New Scorpion Gravity Range

    Pirelli Cycling Introduces The All-New Scorpion Gravity Range

    Pirelli Cycling Introduces the All-New Scorpion Gravity Range: From Trail Riding To Downhill Racing A completely redesigned line-up covering every gravity discipline, from trail riding to elite downhill racing. A new, simplified naming system helps riders choose the right tire.  Three tread patterns: Black Sting, Emperor and Red Claw. The new range has been developed…

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  • Helly Hansen Introduces the Latest Evolution in Lightweight Insulation with Updated LIFALOFT Styles

    Helly Hansen Introduces the Latest Evolution in Lightweight Insulation with Updated LIFALOFT Styles

    For nearly 150 years, technical outdoor brand Helly Hansen has earned professionals’ trust to develop performance-driven gear for demanding conditions. With innovation at its core, the Norway-based brand has introduced advanced materials and technologies, including its proprietary lighter, warmer LIFALOFT™ insulation. For Fall/Winter ’26, Helly Hansen is taking lightweight insulation one step further with the…

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  • Review – SIDI Dominator X XC Clipless Shoe

    Review – SIDI Dominator X XC Clipless Shoe

    SIDI Dominator X XC Clipless Shoe The SIDI Dominator X is built for hardcore mountain, cross-country, and gravel riders. Rugged yet precise, the Dominator X is an off-road shoe engineered to deliver trail-ready comfort and race-level power across any terrain. The Wyve fabric upper balances breathability and structure, reinforced with protective bumpers for long-lasting resilience.…

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  • Introducing the MAGURA RACE PRO disc brake

    Introducing the MAGURA RACE PRO disc brake

    With the new Magura RACE PRO, the German brake specialist presents a true highlight for ambitious mountain bike riders: the most powerful brake the company has ever developed. Technically uncompromising and a true aluminum masterpiece, it combines maximum performance with premium manufacturing quality — making it the product many fans, and more than a few…

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  • Project 321 release the G3Ti a higher-torque version of their G3 hubs

    Project 321 release the G3Ti a higher-torque version of their G3 hubs

    G3Ti Launch Narrative As e‑bike motors continue to evolve, so do the demands on the hubs and drivetrain components that keep them winching up the mountain and plummeting down. The latest generation of high‑torque motors, including the new M2S and similar systems, deliver more power to the wheel than ever before; that means more stress…

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  • Introducing 45NRTH Levitas Carbon Fat Bike Wheels

    Introducing 45NRTH Levitas Carbon Fat Bike Wheels

    Meet Levitas The 45NRTH Levitas is here in 26 and 27.5 sizes. Purpose-built to complement 45NRTH tires, Levitas delivers the flotation, support, and confidence that define exceptional fat-tire bike performance. This is the perfect upgrade for your fat-tire bike, guaranteed to keep the wheels turning for years to come. This rim is purpose-built to complement…

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