Sidi unveils industry-leading technology for 2025

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by Brian Mullin on February 19, 2025

The versatile collection offers a trifecta of enhanced fit, technology, and modern aesthetics to optimize performance for cyclists MASER, Italy (February 18, 2025) – Sidi, a pioneer in cycling innovation since 1960, is redefining performance footwear with its Spring 2025 lineup. Featuring the all-new Sidi Physis, Ergo 6, and Genius Knit 10, these cutting-edge shoes […]

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The Ibis Oso e-Bike Just Got Even Better!

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by Brian Mullin on February 18, 2025

OSO 1.1 – Now just $5999 The Ibis Oso is our powerful, adventure-ready e-bike, now updated for even more fun. It keeps everything you love, with a few new features that make an impactful difference to your ride experience. After continued feedback, testing, and improvements, we bring you a revised version of the perfect companion […]

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Boot Bananas Eco-Travel Deodorizers Review

banana_boat_small_inshoe_thumb February 13, 2025

Boot Bananas deodorizers keep your outdoor and active gear clean and fresh smelling. Last year, Boot Bananas launched their Eco-Travel Deodorizers. These shoe deodorizers are a sustainable, lightweight, and earth-friendly way to keep well-worn footwear smelling fresh by fighting the funk. The banana-shaped, fragrance-free deodorizers easily slide into any pair of shoes to neutralize odors […]

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The New Heads Up! Trail Bell from Portland Design Works

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Released just last week and designed for a busy world of multi-use trails and paths, the new Heads Up! Trail Bell ($28) offers a simple, adaptable solution for alerting your fellow travelers that you’re coming their way. The simple magnetic design behind the Heads Up! Trail Bell allows you to quickly toggle between active and […]

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Enduro Bearings Expands Pro Tool Line with the BRT-040 Bottom Bracket and Hub Toolkit

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Precision meets modularity in Enduro Bearings’ latest pro tool innovation. Enduro Bearings, a leader in high-performance bicycle bearings, components, and tools, proudly introduces the BRT-040 Toolkit, a comprehensive solution for removing and installing bottom bracket and hub bearings. Available immediately for a suggested retail price of $249, the toolkit integrates seamlessly with the BRT-060 Linear […]

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Wild Rye Eleanor Chammy Review

wild_rye_eleanor_chammy_thumb February 11, 2025

Galentine’s Day Sale, offering 25% off sitewide. This one-day sale event is the perfect time to shop for your baddie bestie who loves ripping singletrack, dancing at aprés, or enjoying a hike outdoors. To begin with, I love this company! It is women-led, which is vital because my body and needs differ from a man’s. […]

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NESTOUT Solar Charger, Power Bank, and Flashlight

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With NESTOUT gear, you can stay on the trails longer this summer. NESTOUT is a sustainable ecosystem of modular outdoor power banks, light accessories, and solar panels built to be shockproof, dustproof, and waterproof. Centered around design innovations, NESTOUT products harness solar energy to charge batteries and power lights, creating a sustainable and eco-friendly energy […]

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Wahoo ELEMNT ACE reviewed and found permissible for use in UCI-sanctioned races

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The all-new ELEMNT ACE is Wahoo’s largest and most powerful bike computer. Today, Wahoo can confirm that ELEMNT ACE has been reviewed and found to comply with current UCI Regulations, allowing its use in UCI-sanctioned events, subject to ongoing compliance with safety standards. Wahoo-supported teams currently have ELEMNT ACE for testing and to aid their […]

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Audiodo Collaboration with Fresh ’n Rebel

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Audiodo, a leader in audio personalization technology, and Fresh ‘n Rebel, the Dutch lifestyle brand renowned for its on-trend mobile must-haves, are excited to announce the next phase of their partnership. Building on a successful year and the achievements of their previous collaborations, including the Clam Elite Headphones and Twin Elite Earbuds, the two companies […]

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Introducing the Lava Box BoomBox Portable Campfire, Camp Stove, and Dutch Oven

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The BoomBox: Portable Campfire, Camp Stove & Dutch Oven In One Pre-sale starts at 12 pm MST on  Jan 31, 2025. Only 200 will be sold at the introductory price of $499. You will also receive a gift from LavaBox to say “Thank You” for being an early adopter. Delivery of your Boombox will be […]

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Just launched: The Valentine’s Day Fuel Box!

fuel_valentines_thumb January 30, 2025

Not your average box of chocolates This Fuel Goods box of handcrafted chocolates is made using the world’s finest athletic fuel. Introducing Valentine’s Day Box of Chocolates…but for runners. Why settle for a box of Russel Stovers when you can offer your audience nine pieces of chocolate fueling perfection? This is the perfect box of […]

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Velocio and htSQD Partner for the 2025 Season and Beyond

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Velocio, the leader in performance cycling apparel, is partnering with the esteemed htSQD as their cycling apparel sponsor for the 2025 season. The elite XC and gravel team, composed of four riders with four distinct styles, represents the fastest off-road talent in North America. “Adding the htSQD to the Velocio family came at the perfect […]

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SMITH Celebrates 60 Years with the Relaunch of the Ultralite Sunglass

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SMITH Returns to the Archives with the Relaunch of the Ultralite Sunglass Celebrating 60 years of style and design, SMITH opened its archives to relaunch the iconic Ultralite sunglass. A throwback from 1987, the retro ski goggle-inspired design pairs well with high-top sneakers, a fresh mullet, and a good Beastie Boys track playing on the […]

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LIVSN Designs and Gnara Apparel Announce Release of Ecotrek Overalls for Direct Sale

livsn_ecotrek_overalls_men_women_THUMB January 27, 2025

LIVSN Designs, an outdoor apparel brand focused on creating products and systems that minimize harm to the planet and people while maximizing function, launches its Ecotrek Overalls for direct sale today. Designed with Gnara Apparel, a fellow outdoor apparel brand built to empower everyone to Answer Nature’s Call® – literally – through products featuring their innovative, […]

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Tifosi 2024 Sunglasses Highlights

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Tifosi Optics offers top-quality optics at affordable prices. Their eyewear features hydrophilic Grilamid TR-90 or Thrive plant-based frames and shatterproof polycarbonate lenses. We tested the new sports-oriented Moab, Stash, and Sanctum. Moab Tifosi Moab is built to tackle the most challenging trails while keeping athletes comfortable and focused on the long road ahead. An impact-resistant, scratch-proof […]

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Wild Rye Rebranding

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more than mountains: introducing the new wild rye We’re thrilled to share our new look with you! Our mountain logo had her moment, but after eight incredible years, it’s time for her to rest. She no longer reflects our brand’s evolution or our community’s boundless strength. And so, we bid her a fond farewell. One […]

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