Rooted in Community: Smith x Wild Rye Announce Limited Edition Women’s Cycling Apparel and Protection Collection
Sun Valley, ID (March 5, 2025) – Born in the mountains and influenced by mountain landscapes, cultures, and communities, Smith and Wild Rye are excited to announce their collaborative roots-inspired collection of women’s technical cycling apparel, complemented by co-branded unisex protective helmets and performance eyewear for Spring/Summer 2025.
The Smith x Wild Rye limited-edition capsule collection celebrates the legacy of adventure from two companies with origins in Sun Valley, Idaho, by introducing co-branded products that embody growth, evolution, innovation, and shared experiences in the mountains and beyond. The vibrant collection, pulling inspiration and coloration from the abstract cross-section of roots, is comprised of beautifully designed technical apparel from Wild Rye’s women-led company including the Lil’ Party Shirt, Frankie Bike Short, Gem Distance Jersey, Alyssa Stash Chammy, Galena Bike Gloves, Pungo Cap, and Wild Rye Bike Socks.
Following the success of its award-winning predecessor, the product that kicked off the brand’s bike origins, Smith’s much-anticipated launch of the Forefront 3 helmet is included in the offering, along with the best-selling Network helmet and Bobcat sunglasses.
Lil’ Party Shirt
This shirt isn’t just a piece of fabric—it’s a whole dang mood. With its boxy, laid-back fit, you’ll turn heads on the trail and at the brewery. The Lil’ Party Shirt is a party trick, but in clothing form. We’ve dialed up the tech and breathability to keep you cool because, let’s face it, sweat stains are so last season.
Click here to buy the Lil’ Party Shirt.
Frankie 14.75″ Bike Short
One size (or style) does not fit all, so we’ve made the Frankie Bike Short. Made with the same bomb-proof fabric as our Freel shorts, the Frankie dials it up a notch with a baggier fit, a longer inseam, and high-quality velcro adjusters at the waist to ensure the perfect fit every time.
Click here to buy the Frankie 14.75″ Bike Shorts.
Gem Distance Jersey
The Gem Distance Jersey is the perfect companion for those who like extra compression when riding road or gravel. This jersey is ultra-soft, lightweight, and highly technical and has the fit and features to go the distance.
Click here to buy the Gem Distance Jersey.
Alyssa Stash Chammy
Made with soft and compressive nylon, the Alyssa Stash Chammy was designed to keep you going on long, multi-day rides so you can stop thinking about your chammy pad and start enjoying those high alpine views. We’ve leveled the Alyssa up this season by adding stash pockets on both legs for easy access to your phone, ID, and snacks.
Click here to buy the Alyssa Stash Chammy.
Galena Gel Bike Glove
Keep the most essential touchpoint on your bike—your hands—happy with the Wild Rye Galena Gel Bike Glove. We’ve been there – you’re tackling a technical line, and suddenly, you find yourself gripping your handles so hard that your fingers are tingling, and your palms are sweating. The Galena was designed from the ground up to keep you cool and protected during those critical moments. With gel padding, wicking materials, ‘Play Wild’ palm gripper detail, and fun colors, these gloves will quickly become your favorite bike accessory.
Click here to buy the Galena Gel Bike Gloves.
Pungo Cap
Sweat in it, stash it in your pocket, or smash it into your pack—the Pungo Cap is the perfect lightweight companion for high-output adventures.
Click here to buy the Pungo Cap.
Smith Bobcat
Enduro trail riding to gravel adventure or backcountry powder mission, the Smith Bobcat sunglasses are for riders and skiers who want the full coverage of the Wildcat with a smaller fit and a lightweight feel. This hybrid design pairs goggle-like coverage with sunglasses’ airflow and easy-wear feel. ChromaPop brings out the details on forested trails and in bright alpine bowls. The lens is interchangeable, and a bonus clear lens is included for low-light needs. No-slip fit details keep them in place through rocky terrain and high-speed descents.
Click here to buy the Smith Bobcat.
Smith Forefront 3
From flowy single track to technical descents, the Smith Forefront 3 Mountain Bike Helmet has your back (and front and sides) more than ever, thanks to a complete internal injected roll cage, extended back coverage, and a Mips® Safety System that’s integrated directly into the helmet padding for more comfort. Add venting that increases airflow by 25 percent, a micro-adjustable BOA® Fit System, and complete Koroyd® coverage. You have a helmet that’s as comfortable as it is loaded with cutting-edge design and impact protection. And when you start to sweat as you climb or prepare to drop in on a descent, you can count on the 20 vents plus our AirEvac™ ventilation to keep your sunglasses or goggles fog-free. The visor adjusts for easy goggle storage between laps, and you can slide your sunglasses into the shell for secure storage on the front or back.
Click here to buy the Smith Forefront 3 Mips®.
Smith Network Helmet
You’ve always been drawn to the challenge of a new route, a new trail, the thrill of the unexpected. The Smith Network is our versatile, shred-ready bike helmet, designed for whatever you get into on two wheels. Safety techs like KOROYD® and Mips® offer protection and enhanced energy absorption should you need it. When the sun is blazing and you’re heating up, the ventilation system keeps air flowing and your eyewear fog-free. Later, store your shades in pass-through channels on the front when the light dips beneath the hills.
Click here to buy the Smith Network Mips®.
“Wild Rye and Smith both have roots deeply planted in Sun Valley, Idaho, and our shared origin in this small, vibrant town has shaped who we are today,” said Cassie Abel, founder and CEO of Wild Rye. “Wild Rye was built on empowering women to do things differently, a lesson I first learned during my time at Smith, where I saw the power of thinking outside the box and challenging the status quo. This collaboration is a celebration of both where we started and the journey we’ve taken since, and no better partner exists for this project than Smith, whose decades-long commitment to innovation has resulted in products that fuel adventure and create lasting experiences.”
“As a brand built on living life beyond walls, Smith is delighted to partner with Wild Rye in their mission to get more women outside. The Smith x Wild Rye collab is designed to inspire confidence and connection for every woman on all her adventures and continue to foster an outdoor community of acceptance and inclusion,” said Taryn Ryan, global head of marketing at Smith.
The new Smith x Wild Rye Collection is available online at wild-rye.com, smithoptics.com, and select REI, evo, and specialty retailers across North America.
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