Smith Optic’s New ChromaPop Pro Photochromic Goggle Lenses

smith_photo_Pro_goggle_thumb September 26, 2024

Smith is excited to announce its newest snow goggle technology just in time for ski season. They will release their new ChromaPop Pro Photochromic lens on October 6th. These goggles will utilize the Chromapop technology to adjust to changing light conditions faster than ever! They will be available on the following goggle frames: I/O MAG […]

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Gordini Fall/Winter 2024 Highlights

oma2024S_gordini_artist_thumb September 25, 2024

MTN Crew Artist Mitts Gordini’s artist series features exclusive gloves with heat-embossed designs from environmental artists Jordan Kendall Parks and Zoe Malee. The natural world heavily influences both artists and brings their art to life on Gordini’s MTN Crew Artist Mitts. The mitts utilize CLUTCH® synthetic leather, a waterproof, windproof, breathable insert, 600-fill Downtek insulation […]

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Heel & Verde Brand Communications partner to promote the world’s first virtual dog leash

Heel_header_thumb September 24, 2024

The Heel Virtual Dog Leash is the first-ever virtual leash designed to automatically keep your dog near you while you’re on the move. Heel, a subsidiary of the Fleetwood Group, announces its partnership with Verde Brand Communications to lead public relations for the Heel Virtual Dog Leash™, including brand communications, social media, and affiliate marketing […]

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SockGuy Releases New Designs for Fall 2024

sockguy_fall_2024_thumb September 21, 2024

SockGuy has new designs engineered to inspire athletes everywhere, from roadies to mountain bikers, runners, hikers, and gym freaks. As usual, we’re keeping it weird and fun! With 28 years as a sock expert, SockGuy has provided athletes, outdoor enthusiasts, and pretty much everyone with a high-performance fit and cool designs for hard-working/hard-playing feet. SockGuy […]

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Go Wild for Antler Chews: The Eco-Friendly Treat Your Dog Will Adore for Months!

jagerhundantlers_thumb September 20, 2024

Looking for a new and exciting chew toy that will keep your furry friend happy, entertained, and engaged for months? Look no further than Jagerhund’s Antler Chews! Sourced from naturally shed elk and moose antlers, these durable chews are packed with nourishing marrow. They support brain function, boost immunity, clean teeth, and help relieve stress—all […]

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Fox Racing RAWTEC Jersey and Pants Collection

sea_otter_2024_fox_trail_apparel_thumb September 20, 2024

Fox Racing Continues Pursuit of Trail Apparel Innovations with Release of RAWTEC Collection Irvine, CA (September 20, 2024) – Fox Racing, the global leader in motocross and mountain biking gear and apparel, today released a RAWTEC collection designed with engineered fabrics that enhance breathability, mobility, durability, and overall comfort for on-trail performance. The RAWTEC Collection […]

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Wolf Tooth New Tire Pressure Calculator App

wtooth_tire_pres_header_thumb September 18, 2024

Use the Wolf Tooth Tire Pressure App as a Guide The Bike Tire Pressure Calculator app powered by Wolf Tooth allows you to find your ideal tire pressure based on terrain and riding conditions for the route ahead. Share details for wheel size, tire width, rider weight, riding temperature, and more to receive a specific […]

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Husky Liners Premium X-Act Contour Floor Mats

husky_x_act_contour_header_thumb September 17, 2024

The Husky Liners premium X-Act Contour Floor Mats are perfect for mountain bikers who are hard on their gear. They offer a functional and practical solution for protecting their vehicle on their next adventure. They’ll be perfect for an upcoming holiday season gift; it’s getting close to that time of year! Why Husky Liners? Their […]

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Introducing The Shokz OpenRun Pro 2 Headphones

shokz_openrun_2_thumb September 16, 2024

Shokz Open Run Pro2 headphone uses bone conduction technology to transmit excellent fidelity sound through the listener’s cheekbones to the inner ear, bypassing the eardrum entirely along with a rubberized, thin, and flexible titanium frame that offers extreme comfort, strength, and durability. This bone conduction design allows the user to listen to music and safely […]

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Travel Smarter with Updated Gregory Quadro Pro Luggage

gregory_new_Quadro_Pro_thumb September 16, 2024

Rolling into your next excursion like a pro. Quadro Pro Hardcase Luggage Gregory has updated its excellent Quadro Pro Luggage. It comes in the carry-on-friendly Quadro Pro 22″ and the check-in-oriented Quadro Pro 28″ versions. It has some impressive additions, like exterior-mounted handle rails to minimize impact on interior capacity and an integrated AirTag holder […]

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Introducing Arms of Andes—100% Alpaca Fiber Apparel

andes_lake_header_thumb September 13, 2024

Arms of Andes, an outdoor apparel company that sister and brother Meli and Rensso created to provide sustainable, warm, durable, and performance-driven clothes made from 100% (that’s correct) Alpaca fiber (many other companies use a synthetic Alpaca blend that can include as little as 20% Alpaca fiber). In addition to each product being 100% Alpaca […]

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Noah Dines breaks record of vertical feet skied in a year

fisher_Noah_Dines_record_thumb September 13, 2024

Noah Dines: “Eight months and two days into my big year of skiing, getting to the mythical 2,506,500.” It’s the first week of September, and Fischer athlete Noah Dines has officially cracked the record for self-powered vertical feet skied in a calendar year. Dines crested over Aaron Rice’s 2016 mark of 2.5 million feet on […]

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Video – Dawid Godziek Makes Mountain Biking History with World-First Ride on a Moving Train

red_bull_Godziek_thumb September 12, 2024

Dawid Godziek Achieved a “Freeze Frame” Effect and Performed an Unprecedented Flat Drop Backflip to a Flat Landing. Dawid Godziek, the 2024 Slopestyle World Champion, has achieved a historic milestone in mountain biking: riding his bike on a moving train. In a world-first feat, created in collaboration with Prada Linea Rossa, Godziek navigated an unprecedented […]

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Review – KMC REACT Cassette

kmc_11spd_cassette_kit_thumb September 11, 2024

Offering a wide gear range and excellent shifting technology KMC Chain USA released its first cassette design earlier this year. Available for 10- and 11-speed drivetrains, the REACT cassette features proprietary shifting technology that pairs well with KMC and other chains. It comes in 10-speed 11-36T & 11-42T and 11-speed 11-42T & 11-50T variants, with […]

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Wild Rye – New Product Drops + Red Bull Rampage Sweepstakes

wild_rye_2024_THUMB September 10, 2024

Wild Rye, the premiere active lifestyle apparel brand designed for and by women+ adventurers, is announcing several new product launches, a Red Bull Rampage Sweepstakes celebrating this year’s female riders, and an update on several sales. Whether you’re covering what to wear to spin class this fall or how to keep riding singletrack into cooler […]

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Zora’s Best Friendz Beef Liver Dog Treats

zora_beef_liver_containers_thumb September 9, 2024

Zora’s Best Friendz recently launched their 100% Human Grade Beef Liver Dog Treats. They are slow-roasted and freeze-dried to lock in all the smells, tastes, and nutrition of every dog’s dream; their single-ingredient treats are guaranteed to please even the pickiest and most sensitive pets. Slow roasting allows for a gentle and even cooking process, […]

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