Author: Brian Mullin

  • Introducing the Feedback Sports 20th Anniversary Pro Mechanic Repair Stand

    Commemorating The Founding Of Feedback Sports From everyone at Feedback Sports, we are thrilled to share the news of our Limited Edition 20th Anniversary Pro Mechanic repair stand. Rendered with striking gold and platinum anodized aluminum tubes, a 20th-anniversary badge, and a machined gold anodized aluminum release button, this repair will command attention everywhere. A…

  • Helinox Introduces the Table Four

    Elevating Outdoor Work, Dining, and Recreation with Increased Surface Area and Supreme Stability Helinox, the brand that created the category of lightweight, portable furniture, today introduces Table Four. The new Table Four is a completely collapsible and packable four-person table that can be stowed away and transported for rugged adventures and campsite gatherings. Sizing up…

  • Wahoo Fitness – All new ELEMNT GPS Bike Computer Features for 2024

    The Wahoo team has been busy over the winter months building features that riders can actually use. Features that keep you visible and informed. Integrations that offer control over accessories. And advancements to make it easier to get out and ride. With the latest firmware update, all Wahoo ELEMNT ROAM V2 and ELEMNT BOLT V2…

  • JAMBAR Making Waves With New Tropical Trio Flavor and Signing of Pro Surfer Tia Blanco

    Organic Energy Bar Maker Also Announces Three-Flavor Vegan Box Organic energy bar maker JAMBAR announced the launch of Tropical Trio – a new vegan flavor featuring a bright and breezy blend of banana, pineapple, and coconut. In addition to this ensemble of island fruits, the latest bar contains gluten-free ancient grains, walnut butter, and 10…

  • The New Race Face Era Carbon Wheelset – When it all Comes Together

    STRONG.COMPLIANT.LIGHT.SNAPPY Carbon without compromise. For the Era wheelset, our goal was simple: create a carbon wheelset with the compliant ride feel of alloy without sacrificing weight, durability, or that snappy, lively carbon that riders love. For our racers, for ourselves, and for our community of riders. Race Face has never made a more durable and…

  • CamelBak M.U.L.E. On-Bike Pack System

    CamelBak has an interesting new tweak to its M.U.L.E. lineup: the M.U.L.E. On-Bike Pack System. It includes the M.U.L.E. Frame Pack with Quick Stow 2L Bike Reservoir (Small and large sizes), the M.U.L.E. 12 Handlebar Pack, the M.U.L.E. 1 Saddle Pack, the M.U.L.E. 9 Saddle Pack, and finally, the M.U.L.E. Stem Pack. M.U.L.E. Frame Pack…

  • FOX Racing adds BOA to the Union Flat Shoe

    New Union BOA Flat offers enhanced fit and performance. Fox Racing, the global leader in head-to-toe motorcycle and mountain bike safety equipment and apparel, has added another elite model to its Union mountain bike shoe line. The new Union BOA® Flat features the same excellent performance as the Union Flat shoe but with the enhanced…

  • Saris Introduces the MHS Ramp and MHS Lighting

    Introducing the Saris MHS Ramp and MHS Lighting— a revolutionary addition to our product lineup. The MHS Ramp and Lighting are designed to provide exceptional functionality, durability, and safety for your customers. With these new products, users can experience an enhanced level of convenience and ease in their cycling adventures. MHS Ramp Roll and Ride—Designed…

  • ROKA’s Limited Edition Eclipse Glasses

    Excitement for the Total Eclipse is sweeping across the nation, and the buzz is undeniable whether you find yourself in the path of totality or not. To join in on the fun, ROKA has released Limited Edition Eclipse Glasses! The path of the Total Eclipse in the United States starts in Eagle Pass, Texas, goes…

  • Sweet Protection Unveils Two New Helmets In Spring/Summer 2024 Collection

    Fluxer Mips and Primer Mips Helmets Highlight New Collection Sweet Protection, the industry leader in high-performance helmets, goggles, and technical clothing, will feature two new helmets in its Spring/Summer 2024 collection. These will add to the company’s already impressive roster of award-winning helmets for road cyclists, gravel riders, and mountain bikers. Fluxer MIPS The Fluxer…

  • Feedback Sports Introduces Three New Pliers for Spring 2024

    New Pliers Expand Feedback Sports Tool Category From everyone at Feedback Sports, we’re excited to introduce three new pliers to kick off the 2024 season and add more energy to the Feedback Sports range of professional-quality tools. Our entire line of tools is made for discerning mechanics who value light weight, portability, and compact size…

  • Stash from Tifosi Optics Offers Elevated Performance on Road and Trail

    Open top frame increases airflow to limit fogging. Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to launch Stash, a versatile performance sunglasses that promotes enhanced airflow for stylish performance. The Stash is an oversized framed companion for any adventure, whether used for century rides or a lunch break trail run. Featuring…

  • The LavaBox Trident: Cooking and Campfire in One Box!

    Just like the Master of the Sea, Poseidon watched over greater Athens, and the Lava Gods at LavaBox watched over you. They want to keep you nourished and warm with a straightforward device forged in the likeness of Poseidon’s greatest weapon, the Trident. The mighty Trident is two burners in one. One side creates a…

  • Introducing The Manitou Mattoc Pro LE

    The original Manitou fork was versatile by necessity when, regardless of your discipline, there was one choice for your suspension needs. The new Manitou Mattoc Pro Limited Edition borrows its iconic look from 1992 yet takes all the technology from 2024 and packs it in a 34mm stanchion 29” wheel package that spans multiple riding…

  • Stan’s Renews Tubeless Sealant Products with New Look, Metric Volumes, and Post-Consumer Packaging

    The leader in tubeless technology renews its tubeless sealant products with a new, bold visual refresh that introduces metric volumes and packaging made with post-consumer materials. Stan’s NoTubes introduces renewed packaging on their industry-leading tubeless sealant products with a refreshed look, now measured in metric volumes. While headquartered and produced entirely in an American facility,…

  • SockGuy Releases New Designs for Spring 2024

      SockGuy has new designs engineered to inspire athletes everywhere, from roadies to mountain bikers, runners, hikers, and gym freaks. As usual, we’re keeping it weird and fun! With 28 years as a sock expert, SockGuy has provided athletes, outdoor enthusiasts, and pretty much everyone else with a high-performance fit and cool designs for hard-working/hard-playing…