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SMITH Celebrates 60 Years with the Relaunch of the Ultralite Sunglass
SMITH Returns to the Archives with the Relaunch of the Ultralite Sunglass Celebrating 60 years of style and design, SMITH opened its archives to relaunch the iconic Ultralite sunglass. A throwback from 1987, the retro ski goggle-inspired design pairs well with high-top sneakers, a fresh mullet, and a good Beastie Boys track playing on the
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LIVSN Designs and Gnara Apparel Announce Release of Ecotrek Overalls for Direct Sale
LIVSN Designs, an outdoor apparel brand focused on creating products and systems that minimize harm to the planet and people while maximizing function, launches its Ecotrek Overalls for direct sale today. Designed with Gnara Apparel, a fellow outdoor apparel brand built to empower everyone to Answer Nature’s Call® – literally – through products featuring their innovative,
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Tifosi 2024 Sunglasses Highlights
Tifosi Optics offers top-quality optics at affordable prices. Their eyewear features hydrophilic Grilamid TR-90 or Thrive plant-based frames and shatterproof polycarbonate lenses. We tested the new sports-oriented Moab, Stash, and Sanctum. Moab Tifosi Moab is built to tackle the most challenging trails while keeping athletes comfortable and focused on the long road ahead. An impact-resistant, scratch-proof
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Wild Rye Rebranding
more than mountains: introducing the new wild rye We’re thrilled to share our new look with you! Our mountain logo had her moment, but after eight incredible years, it’s time for her to rest. She no longer reflects our brand’s evolution or our community’s boundless strength. And so, we bid her a fond farewell. One
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Bridges Consumer Healthcare Announces Acquisition KT Tape
Bridges Consumer Healthcare Announces Acquisition of Category-Leading Consumer Health Brand KT Tape Bridges Consumer Healthcare (“Bridges” or the “Company”), a consumer healthcare platform made up of nine over-the-counter (“OTC”) and personal care brands, announced the acquisition of KT Tape (“KT”), the leading kinesiology tape brand designed to provide drug-free pain relief and support for muscles,
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Swiftwick Merino Wool Socks
PURSUIT The Swiftwick PURSUIT is constructed with Merino wool, nature’s technical fiber, and upgraded with a reinforced heel and toe to maximize durability. This four-season fiber provides warmth in the winter and cooling in the summer and absorbs moisture without feeling soggy or losing its ability to regulate temperature. The PURSUIT is engineered with fine-gauge
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Wolf Tooth Tire Pressure Calculator v2.0 App
Use the Wolf Tooth Tire Pressure App as a Guide The Bike Tire Pressure Calculator, powered by Wolf Tooth, allows you to find your ideal tire pressure on mobile or desktop. Share details such as wheel size, tire width, rider weight, riding temperature, and more to receive a specific recommendation for tire inflation pressure based on
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Skida Releases Cozy Valentine’s Day Collection
Skida’s new Valentine’s Day collection features a variety of pink and red accessories and a fresh Heart Strings print that will tug at your heartstrings with its charming blend of delicate hearts and dainty blooms. Designed for the coldest parts of winter, the new Heart Strings print is available in the Alpine Hat,
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The MTB Lab Best Apparel of 2024
For ‘The MTB Lab Best Apparel of 2024,’ we choose jerseys from Party Shirt International and Velocio, shorts from Patagonia and Velocio, a jacket from Velocio, bib chamois from Peral iZUMi, insulation from Pearl iZUMi, and finally, socks for Paka. Party Shirt International Stretch-Tech Party Shirts The multifunctional LS Stretch-Tech Party Shirts remain a staple
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JAMBAR Named the Official Energy Bar of World-Class Ski Resort Aspen Snowmass
JAMBAR, the artisan-made, whole-food organic energy bar created by Jennifer Maxwell, inventor of the original PowerBar, is pleased to announce it has entered into a three-year agreement as the official Energy Bar Affiliate Partner of Aspen Snowmass. Founded in 1946, Aspen Snowmass comprises four internationally renowned mountain resorts that host numerous international ski championships. JAMBARs
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Spot TiSlide Trail Tool
Introducing the Spot TiSlide Trail Tool—the ultimate compact solution for tackling any trailside fix. This tool features a titanium sliding T-handle, giving you the versatility of extra leverage when you need it and a compact design when space is tight. Who doesn’t love a gorgeous piece of titanium jewel to add to your tool collection?
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ENDURO Bearings Lifetime Products
Enduro Keeps You Rolling Are you tired of bearings that wear out too quickly? Meet Enduro Lifetime Products—your solution for smoother, longer-lasting performance. And the best part? They all come with a Lifetime Warranty. Most manufacturers avoid bearing warranties after installation, citing issues like frame tolerances, improper installation, or missed maintenance. But Enduro Bearings isn’t
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Introducing the Shokz OpenMeet UC and OpenFit 2
Shokz OpenMeet UC, a CES 2025 Innovations Award Honoree The annual CES expo is renowned for showcasing the latest and most outstanding consumer technology products worldwide. The CES Innovation Awards honor products redefining industries and yearly elevating consumer experiences. This year, Shokz is proud to announce that OpenMeet UC, our latest work-focused open-ear headset, has
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Feedback Sports Expands the Reflex Torque Bit Family and adds Biolever tire levers
Expanding The Reflex Family Of Carry-Along Tools Plus New Tire Levers Made With Bioplastic From everyone at Feedback Sports, we are pleased to share news of several new tools. The Reflex Fixed Torque Bit Driver expands our Reflex family of bike tools for everyday carry. It is joined by accessory Torque Bit Extensions available separately
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Smith 2024 Helmets and Googles
Method Pro Mips Snow Helmet Explore the mountain, lap the park, or drop in on your secret stash. No matter where you like to ski or ride, the Smith Method Pro provides all-day comfort with our best-fit package and the latest crash coverage, including Zonal KOROYD and Mips impact protection. It elevates the standard Method helmet with
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Sweet Protection Primer Mips Helmet Review
The Sweet Protection Primer MIPS helmet offers all the features ambitious mountain bikers need. With its low volume and extraordinary ventilation, the helmet is a minimalistic companion on the trail. The breakaway visor can be adjusted easily on the fly, and the helmet offers an optimized fit, improved ventilation, and lightweight construction, making it the
