The MTB Lab

Wild Rye Grows Its Team with Four New Strategic Hires

by Brian Mullin on May 16, 2024

The new additions include a fractional marketing director, product development associate, eCommerce and digital merchandising manager, and customer experience and events coordinator. Wild Rye, the premiere outdoor and active lifestyle apparel brand for and by women, is excited to announce four new additions to its quickly growing team: a fractional marketing director, product development associate, […]

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Motion Instruments Launches Suspension Data Analysis System 2

by Brian Mullin on May 15, 2024

More durable, cost-effective suspension data analysis system design for iOS and Android Motion Instruments, the leading user-friendly suspension data analysis system brand, has completely revised its design, adding performance and durability while significantly lowering the price. It is also now available for iOS and Android platforms. “After a grueling two-year effort, we are excited to […]

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WTB Devo Saddle Long Term Review

May 15, 2024

WTB released its e-bike-focused Devo saddle last year. It features a Pickup handle that provides a simple yet effective way for riders to lift and maneuver e-bikes while also being a helpful grab point for pushing up rough sections of the trail. I found it highly effective for any bike, regardless of weight, from heavy […]

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Wild Rye Gem Distance Jersey Review

May 13, 2024

This ultra-soft, lightweight, and highly technical jersey has the fit and features to go the distance. Wild Rye serves all outdoor-loving women—from beginners to pros to après enthusiasts—regardless of age, background, size, or skill level. I received a Gem Distance Jersey (size 10 in Purple Haze color) from Wild Rye, and here is a short […]

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Sea Otter 2024 – Bikes from Revel, Mondraker, Ibis, and Van Rysel

May 10, 2024

Revel Bikes Rail29 Revel has spent years designing, testing, riding, and refining this long-travel, high-speed machine… and with the latest updates, it shows and shines. The updated Rail29 brings together Revel’s years of high-performance engineering with their fanatical commitment to perfect the details to create a hard-charging yet uniquely nimble platform. Revel brought simplicity to […]

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Ergon SR Tri Series Saddle – Unleash Your Power Position

May 9, 2024

Ergon SR Tri Series – Unleash Your Power Position The German ergonomics specialist Ergon is launching four triathlon saddles. The revolutionary Power Position system helps triathletes move faster. The Ergon SR Tri-series was developed for maximum performance and enhanced comfort. Through extensive research, the Koblenz-based Ergon team — in collaboration with Olympic and three-time Ironman […]

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Ombraz Invites Armless Sunglass Enthusiasts to Take a Walk with the New Cammina

May 8, 2024

The newest style brings seamless versatility from peak to pavement Ombraz, the armless sunglass vanguard, is excited to introduce the latest addition to its award-winning collection of styles— the Cammina. Fully made in Italy, this contemporary frame takes inspiration from the Italian verb “to walk” and pays homage to timeless Italian flair. Embracing the spirit […]

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Chris King Introduces Generation 4 Hub System

May 7, 2024

A Great Thing Just Got Better Chris King Precision Components has announced a switchover to a new hub system, referred to internally as Gen 4. The main changes in the new hub system are universalized drivers and axles. This is not a performance-based evolution. King’s signature bearings and RingDrive system remain the same. Still, Gen […]

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Sea Otter 2024 – BMC and SCOR

May 6, 2024

Roadmachine 01 Two When it comes to your one-bike collection, we’ve now legitimately pushed the boundaries with the latest BMC Roadmachine 01. This Roadmachine 01 TWO build features innovative BMC technologies, including Stealth Cable Routing, built-in downtube storage, and the ICS Carbon Evo Cockpit. It is complete with the Shimano Dura-Ace Di2 groupset and 4iiii […]

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Peak Design and Roam launching Photography Scholarship

May 6, 2024

Peak Design, the worldwide leader in carry solutions, and The Roam Collective, a leading organization that celebrates and elevates representation in mountain biking, are proud to partner on a brand new scholarship program designed to equip up-and-coming female photographers and videographers with the skills, guidance, and relationships needed to launch or level-up their careers in […]

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Sea Otter 2024 – 1UP USA, KS Suspension, IXS, and SPANK

May 3, 2024

1UP USA 1UP USA launched its new Super Duty bike and e-bike rack, making the SD’s already-proven design more capable, rugged, and versatile than ever before. 1UP USA, a leading manufacturer of premium, USA-built bike racks, unveils its latest innovation, the Super Duty (SD) Hitch Rack. Building upon the success of its predecessor, the new […]

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Sea Otter 2024 – Apparel from Curious Creatures, Pearl IZUMi, and Ornot

May 2, 2024

Curious Creatures Curious Creatures reimagines mountain bike apparel by offering clothes that feel and look like clothes, not costumes, allowing riders to perform their best while staying connected to their own style and the natural world around them. “At Curious Creatures, we are not just another apparel brand; we are a community of like-minded individuals who […]

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The Radavist Announces ‘From Biocrust, With Love’ Documentary

May 1, 2024

John Watson, Co-founder of The Radavist, released a 10-minute documentary called “From Biocrust, With Love.” John worked with filmmaker Sinuhe Xavier and Dr. Kristina Young to showcase the delicate nature of soil in dry and arid landscapes and how it’s all intrinsically linked to snowpack and river health. Deserts have a reputation for being lifeless. Nothing is […]

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Sea Otter 2024 – Sunglasses from adidas, Tifosi, and Julbo

May 1, 2024

adidas DUNAMIS The adidas DUNAMIS (SP0090) features a competition line mask with a free lens and is characterized by a wraparound silhouette with an innovative design on the lower edge. The temples feature a single ventilation slot at the front and are contoured to ensure a perfect fit. Rubber tips offer top comfort and grip. […]

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Sea Otter 2024 – Wild Rye

April 30, 2024

Wild Rye Launches Spring 2024 Collection Featuring New Gravel Kit, Versatile Wild Rye, the premiere active lifestyle apparel brand designed for and by women+ adventurers, unveils its Spring 2024 collection, offering new styles for more activities and more body types. Lucille sports bra You asked, and we delivered. Introducing Wild Rye’s first sports bra. These […]

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Sea Otter 2024 – Osprey

April 28, 2024

ESCAPIST BIKEPACKING BAGS Pedal the road less traveled with five on-bike options that cover a wide range of frame geometries and three bike-specific pack volumes for different-sized missions. The Osprey Escapist Family of bluesign products allows you to configure a bikepacking system that fits you, your bike, and your riding style just right. Featuring three […]

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