CamelBak Partners With Lifestraw to Launch Filtration Collection

by Brian Mullin on October 21, 2021

 

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CamelBak, the global leader in award-winning personal hydration products, unveils the new CamelBak filtered by Lifestraw collection, featuring products with integrated filtration that will allow users to enjoy clean and delicious water wherever they go. The collection includes several integrated water bottles, reservoirs, and stand-alone filters to match whatever water filtration needs a person might have. The new collection also features a give-back component: for every CamelBak filtered by LifeStraw product purchased, a child in need receives safe drinking water for an entire year.

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“The opportunity to bring a CamelBak and Lifestraw partnership to life, and to develop a collection that combines both brands’ respective expertise in hydration and filtration, is a collaborative innovation we are proud of,” says Greg Williamson, CamelBak president. “At CamelBak, we strive to continuously reinvent outdoor hydration and carry solutions that empower the active lifestyle. This project is that very mission in action and reflects a huge leap forward for the category as a whole. We’re thrilled to be able to see it come to life!”

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Eddy+ filtered by Lifestraw vacuum-insulated bottle.

Eddy+ filtered by LifeStraw

The unique Eddy+ filtered by Lifestraw system features two stages of filtration.

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First, the Hollow Fiber Filter removes bacteria, parasites, and microplastics. Next, the Ion Exchange Filter reduces lead, taste and odor, chlorine, and other chemicals so that you can enjoy clean and delicious water at home or on the go. This filter can be purchased as a stand-alone accessory or paired with an Eddy+ bottle or Crux 2L Reservoir Filtration Kit.

Stage 1 – Hollow Fiber Membrane

  • Removes 99.999999% of bacteria (E. coli, etc.)
  • Removes 99.999% of protozoa
  • (Giardia Cryptosporidium, etc.)
  • Removes 99.999% of microplastics
  • Filters 4,000 liters (1,000 gallons)

Stage 2  – Ion Exchange Filter

  • Reduces chlorine and lead
  • Removes bad odor and taste
  • Removes organic chemical matter
  • (Pesticides, Herbicides)
  • Filters 100 liters (25 gallons)
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Eddy+ 20oz and Eddy+ 32oz made with Tritan Renew recycled plastic

The Eddy+ filtered by Lifestraw bottles feature three key styles: the vacuum-insulated, stainless-steel Eddy+ 32oz ($70), as well as two plastic models made with Tritan Renew recycled materials, the Eddy+ 32oz ($50) and Eddy+ 20oz ($45).

Each boasts CamelBak’s patented, easy-to-use straw system, are leakproof and spill-proof, are easy to clean and dishwasher safe, and are free of BPS, BPS, and BPF. With these bottles, simply fill up at a stream, lake, or in the sink, and you’re good to go with safe, delicious water.

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Crux 2L Reservoir Filtration Kit

The Crux 2L Reservoir Filtration Kit allows users the flexibility to outfit a backpack with a reservoir with built-in filtration so that you can fill up wherever you go on the trail. The Crux 2L Reservoir Filtration Kit filtered by LifeStraw passes 2 liters of water through two complete stages of filtration: the Hollow Fiber Filter removes the bacteria, parasites, and microplastics, and the Activated Carbon Filter reduces taste, odor, and chlorine. Easy to fill and equipped with multiple features to ensure reliably safe and leakproof personal hydration.

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It’s easy to fill and equipped with multiple features to ensure reliably safe and leakproof personal hydration.

Additionally, for every CamelBak filtered by LifeStraw product purchased, except for a few accessories, a child in need receives safe drinking water for an entire year thanks to Lifestraw’s Give Back program, which distributes LifeStraw Community purifiers to school children in need.  Each large-scale purifier provides approximately 100 students with safe water for five years.  The program also provides health and hygiene education and continues follow-up by local staff for a minimum of 5 years.

“We are so happy to see this partnership with Camelbak come to life and to be able to collectively reach even more people with safe drinking water both through these product collaborations and through the expansion of our Give Back Program. We’ve really drawn on both company’s collective strengths through this new line while also coming together on reaching broader humanitarian goals,” says Alison Hill, CEO of LifeStraw.

The CamelBak filtered by Lifestraw collection is available now at https://www.camelbak.com/recreation/shop/filtration/ and select retail partners.

For more information about CamelBak, please visit https://www.camelbak.com.

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