Category: Apparel/Protection

  • SockGuy Releases New Designs for Spring 2023

    SockGuy has new designs engineered to inspire athletes everywhere, from roadies to mountain bikers, runners, hikers, and gym freaks. As usual, we’re keeping it weird and fun! With 27 years as a sock expert, SockGuy has provided athletes, outdoor enthusiasts, and pretty much everyone else with a high-performance fit and cool designs for hard-working/hard-playing feet.…

  • Introducing PROLIDS a new bicycle helmet brand designed especially for kids!

    Effective this month, Brett Baker, company founder, announces the launch of PROLIDS, a bicycle helmet designer and manufacturer based in Tulsa, OK. PROLIDS was created with the goal of making fun, stylish, customizable helmets that kids could wear and feel good about wearing. PROLIDS helmets will help their wearers look good, stay comfortable and be…

  • Swiftwick VISION Six Impression Socks – It’s Electric!

    Your Style Meets Performance: Creative Socks With High-Performance Features Add flair to your next adventure with new prints from the Swiftwick VISION Impression. High-performance features combine with unique 360° prints for a sock that shows your personal style while keeping you comfortable and supported. Style and performance combine with our VISION Six Impression performance socks.…

  • Mountain Hardwear Spring 2023 collection

    Mountain Hardwear recently launched its new spring collection. This collection focuses on high-quality, high-density materials that create a natural UPF barrier. Over fifty styles in the spring collection have UPF 40 or higher. Kor Airshell Vest For mountain bikers — the new Kor Airshell Vest is a great option for layering. It’s lightweight, breathable, and,…

  • New Summer Cycling Apparel from PEARL iZUMi

    Pearl iZUMi has a few new products for the upcoming Summer 2023 season, including the Attack Air Jersey, Attack Air Bibs, and the Quest Convertible Barrier Jacket. Attack Air Jersey (Men’s / Women’s) Delivering a sleek fit for the performance-minded rider, the Attack Air Jersey dials in the details so you can chase your cycling…

  • Rab Launches Cinder Range for Adventure Biking

    Building on more than 40 years of expertise crafting clothing and equipment for mountain activities, Cinder provides performance and protection over any terrain, in any condition – available to consumers this spring, British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) will launch its first-ever collection for adventure biking to consumers this spring. The…

  • ABUS Releases the AirDrop Full-Face Helmet

    ABUS is excited to announce its first-ever full-face helmet. The AirDrop is the new flagship helmet of ABUS’ mountain bike line. It is the result of several years of R&D with the direct support and regular input of team riders Cedric Gracia, Richie Schley, and Gabriel Wibmer. Laps in the bike park, racing enduro events,…

  • Xero Shoes Prio Neo, Scrambler Mid, and Sunrise

    Prio Neo Performance Training Shoe The Xero Prio Neo is a tweaked version of their Prio, and it’s lighter, sleeker, and has a more minimalist design. It’s a high-performance minimalist gym, trail running, walking, and hiking shoe. The Prio Neo upper features durable welded accents, a breathable mesh material, and a moisture-wicking lining to keep…

  • Tifosi Optics launches Rail XC with first Clarion Blue Fototec lens

    Rail XC An evolution of the best-selling Tifosi Optics Rail, the Rail XC features a rimless shield with a shallower lens cut and a lighter Grilamid TR-90 frame (31g). A shallow lens cut makes the Rail XC perfect for those with smaller faces.   It will also debut the brand’s first Clarion Blue Fototec lens – one of…

  • Limar Announces 2023 Team Roster

    Astana-Qazaqstan Team Standout Mark Cavendish to ride in Air Pro helmet Helmet specialists Limar announced their 2023 team roster, led by Astana-Qazaqstan Team standout Mark Cavendish, Team Israel Premier-Tech Roland, and the Topeak-Ergon mountain bike team. One of the most successful World Tour road cycling teams in modern cycling history, the Astana-Qazaqstan team has added…

  • Swiftwick VISION Six Impression National Parks On Sale

    The entire Swiftwick VISION Six Impression National Park collection is on sale. I’ve been rockin’ the Bryce Canyon set and love them! I also have a pair of  Zion and the Rocky Mountains. They are uber comfortable and look great! Rep your favorite national park with the VISION Six Impression National Park collection. Created in…

  • Fox Racing Enters MTB Footwear Category

    New Union shoe offers precision fit and innovative features February 9, 2023 – Irvine, CA – Fox Racing, the global leader in motorcycle and mountain bike safety equipment and apparel, has entered the mountain bike shoe category. With the Union shoe series launch, Fox now offers both mountain bike and motocross riders head-to-toe protection and…

  • Winter Cycling Gear From Tifosi and Ibex

    The best way to stay comfortable on a cold ride is to wear layers that keep you warm and dry. Merino is an excellent fabric choice, as it regulates your body temperature and provides insulating warmth even when wet. Beyond apparel, good-quality optics are a must to keep your eyes protected from harsh winter elements…

  • FORLOH Introduces Groundbreaking 100% American Made & Sourced Down Expedition Series

    Built for Most Inhospitable Corners of the Earth: Fully Seam-Sealed 3L Waterproof Outerwear Insulated with First Ever 800+ Fill USA Down. FORLOH, the 100 percent made-in-America technical outdoor brand, today introduces the Expedition Series, a collection of 3-layer, fully seam-sealed, and waterproof garments with the first-ever 800+ fill USA down, setting a new standard for…

  • Julbo Reactiv 0-4 Goggle Lens: Storm Days and Spring Laps

    The latest goggle lens from Julbo is their Reactiv 0-4 lens. It’s a game changer in lens tech, sporting the broadest photochromic range of any lens on the market—taking you from early morning missions to storm days and sunny spring skiing. In dark conditions, the Reactiv becomes fully clear, and when the day turns bluebird,…

  • Gift Guide 2022 – Apparel

    Pearl iZUMi Elevate Long-Sleeved Jersey The new Elevate takes the classic trail jersey to the next level. Our mesh fabric is not only highly breathable and durable; it’s also made from 100% recycled content. The long sleeves provide additional protection from the sun and are compatible with low-profile elbow guards. And details make the difference,…