Category: Apparel/Protection

  • Altra’s New Superior 5 Offers Trail Speed And Style

    If you feel the need for speed this summer, the Superior 5 from Altra will be your new go-to for speedy trail runs. Speed is not subtle, and neither is the Altra Superior 5. It’s light, it’s fast, and it’s trail-running-ready with a grippy MaxTrac™ outsole and a multi-directional lug pattern for traction on any…

  • PEARL iZUMi’s Pedal to Zero Initiative Calculates Pedaling Distance to Balance Out the Impact of Garments

    LOUISVILLE, Colo. (June 17, 2021)— PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is excited to launch Pedal to Zero™, a first-of-its-kind initiative to motivate and inspire people to choose bicycles as an alternative form of transportation. Every garment in PEARL iZUMi’s new Women’s BikeStyle and Men’s Bikestyle Spring 2022 collection will include a stat with the number…

  • Julbo 2021 Eyewear

    Julbo’s latest models including the Fury, Rush, and Ultimate pair stylish and functional design with award-winning Reactiv Photochromic lens technology. Ideal for changing light environments, Julbo’s performance is unrivaled in outdoor sport. The legendary French brand, long a staple in outdoor and mountaineering circles, specializes in performance eyewear.   RUSH Offering uncompromising performance, RUSH is…

  • Mechanix Wear And 100% Partner For Exclusive Glove Collection

    The leading brands have teamed up to launch a high-performance work glove collab designed for mechanics that need flexibility, functionality, and protection. 100%® has teamed up with Mechanix Wear to release an exclusive collection consisting of two popular work gloves, The Original® and FastFit®. Mechanix Wear, the leader in hand protection, and 100%, a premium…

  • Introducing the Rapha Mountain Bike Performance Trailwear Lineup

    Through a new range of Performance Trailwear, a dynamic athlete roster, and new commitments to advocacy initiatives, Rapha extends its ambition to make cycling the most popular sport in the world to mountain biking. Press Release Rapha exists to make cycling the most popular sport in the world. In everything we do, from the clothing…

  • Revel and Skida are giving away a frame!

    Skida Headwear & Accessories and Revel Bikes are announcing their collaboration on a custom Skida x Revel Rascal frame giveaway. One lucky winner will receive one (1) custom wrapped Sedona Red Revel Rascal frame within three months of the contest closing date (June 30, 2021)*. As two young founders, Adam Miller of Revel Bikes and Corinne…

  • Ergon Releases the HM2 and HE2 Evo Mountain Bike Gloves

    It goes without saying the best grips in cycling deserve the best gloves in cycling! The new Ergon HM2 and HE2 Evo gloves are purpose-built to pair with their award-winning ergonomic grips to enhance control and trail feedback while keeping you comfortable and protected as you shred this summer’s singletrack. The HM2 is an all-around…

  • Pit Viper Launches Performance-Driven Mountain Bike Apparel

    High Speed Off Road: a full range of performance apparel hits the dirt as part of the brand’s new high-end apparel collection, LXIX. Salt Lake City, Utah – May 27, 2021 – Today, sunglass and accessories manufacturer, Pit Viper Sunglasses, released their all-new High Speed Off Road mountain bike apparel line. Built for the trails,…

  • Balega Spring 2021 Sock Collection

    The Balega Spring 2021 collection includes the addition of the brand new Support style and updated designs and colorways in the UltraGlide, Ultralight, Silver, and Women’s Enduro collections. Thoughts => Balega makes some excellent socks that are well made and have a ton of functional technology, which works optimally out in the real world. Whether…

  • Endura Introduces the MT500 Smok’n Prints

    The Atherton siblings front this unashamed full-on fashion extravaganza. Psychedelic prints and pants on fire… strap in for the ride. May 19, 2021, Scotland: Embrace the new riding season with bold psychedelic prints and a kaleidoscope of color.  A trance sequence of head-to-toe outfitting for him and her.  With a reputation for dialed style on…

  • Carbitex Growing in Cycling Market

    Carbitex is one of the pioneers of flexible carbon fiber textiles used in performance footwear. For cycling, their fabric technology offers power transfer, immediate response, and better pedal connection. They’re currently integrated into Scott’s MTB RC SL Supersonic shoe and the Mavic XA Flex flat pedal shoe. With the growing carbon fiber trend in performance…

  • 100% Introduces the SP21 MTB Gear Collection

    The Spring 2021 Collection features new products and designs for the complete range. Press Release Once again, 100% is pushing the boundaries of technical mountain-bike riding apparel with the launch of the Spring 2021 Collection.  This modern-day disruptive collection intentionally balances function and design. Leading off the 2021 collection is the all-new R-Core Concept.…

  • Endura Built on Baggies Short Collection

    Durable, stretch-tested Endura’s Baggy Short line can be loaded with cargo and relied on to protect and serve you in and out of the saddle. The early pioneers of baggy shorts back in the ’90s, Endura earned a reputation forged on a no-nonsense durable kit for committed riders and pros alike. From the collaboration that…

  • A Day in the Shoes of Dan Atherton | Dig, Ride, Repeat in the Refreshed Ride Concepts Mid-Cut TNT

    From racing BMX as a lad to standing on the top step at a World Cup, Dan Atherton has dedicated his career to the progression of mountain biking. He’s achieved top results in BMX, Enduro, Four Cross, and Downhill, including numerous World Cup and EWS podiums and a Four Cross World Cup win. Fast forward…

  • The ABUS Pedelec 2.0 Helmet

    Urban Micromobilty Safety for Bike, eBike, and eScooter Designed specifically for urban use, the Pedelec 2.0 helmet from ABUS features an unmatched combination of safety and convenience features.  Thoughts => The Pedelec 2.0 helmet features an array of innovative features, including an integrated rear taillight, visibility reflectors, a ventilation cooling system, ponytail compatibility, a…

  • Mountain Hardwear Spring and Fall 2021 Lineup

      Mountain Hardwear will be releasing the large PCT 55L pack this Spring. For Fall, they’ll have the innovative Stretchdown Light Pullover and Stretchdown Pant, the ski/snow Boundary Ridge Gore-Tex Jacket + Bib, and two ski packs, the Snoskiwoski and Powabunga. Stretchdown Light Pullover The stretchdown collection is welcoming its most lightweight iteration yet –…