Category: Apparel/Protection

  • Fox Racing | New Season, New Speedframe Helmets

    New season. New Speedframe. The best open-face trail helmet—now ranked #1 and #2 in Virginia Tech’s 5-Star helmet rating—just got better. The all-new Fox Racing Speedframe open-face trail helmet franchise launches March 6th, 2025. The brand-new Speedframe RS model equipped with Mips® Integra Split is $279.95, the Speedframe Pro equipped with Mips® Air Node is…

  • Mountain Hardwear Unveils Spring 2025 Collections

    Mountain Hardwear, a leader in high-performance outdoor apparel and gear, is proud to introduce its Spring 2025 collection featuring innovative Broad Spectrum Sun Protection styles and a new Trail Performance Kit designed for adventurers who demand the best in comfort, protection, and performance when outside seeking wilder paths. We saw a few pieces of apparel…

  • A Collaboration Rooted In Community: Smith and Wild Rye

    Rooted in Community: Smith x Wild Rye Announce Limited Edition Women’s Cycling Apparel and Protection Collection  Sun Valley, ID (March 5, 2025) – Born in the mountains and influenced by mountain landscapes, cultures, and communities, Smith and Wild Rye are excited to announce their collaborative roots-inspired collection of women’s technical cycling apparel, complemented by co-branded…

  • Smith Releases the all-new Forefront 3 Helmet

    A Legend Reinvented: Smith Releases the All-New Forefront 3 Helmet Since launching the award-winning design in 2014 and firmly establishing Smith as a market disruptor across the bike industry, the Forefront helmet has been a leading product innovation and fan favorite among professional athletes and MTB enthusiasts since its debut. In continuing to push the…

  • GOREWEAR Launches Spring 2025 Product Range

    Introducing LUPRA 2.0 GOREWEAR is updating its best-selling Endure Jacket alongside its eponymous pants and shorts to feature a PFAS-free GORE-TEX ePE laminate. The result: the new LUPRA range featuring the LUPRA 2.0 GORE-TEX Jacket, LUPRA GORE-TEX Pant, and LUPRA GORE-TEX Shorts. While the previous Endure lineup will be discontinued in favor of the thinner,…

  • Sidi unveils industry-leading technology for 2025

    The versatile collection offers a trifecta of enhanced fit, technology, and modern aesthetics to optimize performance for cyclists MASER, Italy (February 18, 2025) – Sidi, a pioneer in cycling innovation since 1960, is redefining performance footwear with its Spring 2025 lineup. Featuring the all-new Sidi Physis, Ergo 6, and Genius Knit 10, these cutting-edge shoes…

  • Boot Bananas Eco-Travel Deodorizers Review

    Boot Bananas deodorizers keep your outdoor and active gear clean and fresh smelling. Last year, Boot Bananas launched their Eco-Travel Deodorizers. These shoe deodorizers are a sustainable, lightweight, and earth-friendly way to keep well-worn footwear smelling fresh by fighting the funk. The banana-shaped, fragrance-free deodorizers easily slide into any pair of shoes to neutralize odors…

  • Wild Rye Eleanor Chammy Review

    Reviewed/Tested by Kay Levesque To begin with, I love this company! It is women-led, which is vital because my body and needs differ from a man’s. I appreciate that women are behind the scenes addressing my requirements, thinking about what works for me, and trying to help me be my best. I have four pairs…

  • Velocio and htSQD Partner for the 2025 Season and Beyond

    Velocio, the leader in performance cycling apparel, is partnering with the esteemed htSQD as their cycling apparel sponsor for the 2025 season. The elite XC and gravel team, composed of four riders with four distinct styles, represents the fastest off-road talent in North America. “Adding the htSQD to the Velocio family came at the perfect…

  • SMITH Celebrates 60 Years with the Relaunch of the Ultralite Sunglass

    SMITH Returns to the Archives with the Relaunch of the Ultralite Sunglass Celebrating 60 years of style and design, SMITH opened its archives to relaunch the iconic Ultralite sunglass. A throwback from 1987, the retro ski goggle-inspired design pairs well with high-top sneakers, a fresh mullet, and a good Beastie Boys track playing on the…

  • LIVSN Designs and Gnara Apparel Announce Release of Ecotrek Overalls for Direct Sale

    LIVSN Designs, an outdoor apparel brand focused on creating products and systems that minimize harm to the planet and people while maximizing function, launches its Ecotrek Overalls for direct sale today. Designed with Gnara Apparel, a fellow outdoor apparel brand built to empower everyone to Answer Nature’s Call® – literally – through products featuring their innovative,…

  • Tifosi 2024 Sunglasses Highlights

    Tifosi Optics offers top-quality optics at affordable prices. Their eyewear features hydrophilic Grilamid TR-90 or Thrive plant-based frames and shatterproof polycarbonate lenses. We tested the new sports-oriented Moab, Stash, and Sanctum. Moab Tifosi Moab is built to tackle the most challenging trails while keeping athletes comfortable and focused on the long road ahead. An impact-resistant, scratch-proof…

  • Wild Rye Rebranding

    more than mountains: introducing the new wild rye We’re thrilled to share our new look with you! Our mountain logo had her moment, but after eight incredible years, it’s time for her to rest. She no longer reflects our brand’s evolution or our community’s boundless strength. And so, we bid her a fond farewell. One…

  • Swiftwick Merino Wool Socks

    PURSUIT The Swiftwick PURSUIT is constructed with Merino wool, nature’s technical fiber, and upgraded with a reinforced heel and toe to maximize durability. This four-season fiber provides warmth in the winter and cooling in the summer and absorbs moisture without feeling soggy or losing its ability to regulate temperature. The PURSUIT is engineered with fine-gauge…

  • Skida Releases Cozy Valentine’s Day Collection

        Skida’s new Valentine’s Day collection features a variety of pink and red accessories and a fresh Heart Strings print that will tug at your heartstrings with its charming blend of delicate hearts and dainty blooms. Designed for the coldest parts of winter, the new Heart Strings print is available in the Alpine Hat,…

  • The MTB Lab Best Apparel of 2024

    For ‘The MTB Lab Best Apparel of 2024,’ we choose jerseys from Party Shirt International and Velocio, shorts from Patagonia and Velocio, a jacket from Velocio, bib chamois from Peral iZUMi, insulation from Pearl iZUMi, and finally, socks for Paka. Party Shirt International Stretch-Tech Party Shirts The multifunctional LS Stretch-Tech Party Shirts remain a staple…