Category: Apparel/Protection

  • KOO Eyewear HYPE Sunglasses Has Maximum Ventilation

    Premium Italian eyewear brand KOO Eyewear announced the official launch of its newest cycling-centric sunglasses, equipped with maximum ventilation: the HYPE collection. The HYPE collection joins KOO’s current lineup of bicycling eyewear and boasts features, making it the brand’s most innovative sunglass launch to date. Mainly intended for road cycling, HYPE was uniquely crafted with…

  • Best Bamboo Ski Poles – Grass Sticks

    Grass Sticks makes gear for the love of sport, the love of community, and the love of future generations enjoying the outdoors. They are a small company based in the heart of Steamboat Springs, Co, that handcrafts bamboo Ski Poles and paddles. Every process is done in-house and runs through the hands of one of…

  • LEATT’s new MTB 2025 Shoe Collection

    ProClip 8.0 Endurance High-Performance Xc & Gravel Race Shoe Endurance shoe (XC & Gravel) with a lightweight and durable RipStop upper. The sole is carbon-injected (lightweight and stiff) and features RideGrip rubber with an aggressive tread pattern for easy off-bike walking or incline climbing. The cleat slots are extended for a greater range of adjustments.…

  • LEATT’s new MTB 2025 Apparel and Protection Collection

    Leatt is proud to announce its 2025 MTB range. The collection includes new Trail and Enduro lines for women and feature-packed Gravity jerseys and pants for men—developed alongside Bernard Kerr and the Pivot Factory Racing team. Another standout in the collection is the Ride Kit 1.0, a super affordable jersey-pants combo. It is available for…

  • Shady Rays Goggles and COLORUSH Sunglasses

    For winter 2024/25, Shady Rays is releasing a lineup of Snow Goggles with quick-swap Magnetic Interchangeable lenses. Highlights of the Shady Rays goggles: They sport polycarbonate lenses with anti-fog, 100% UV protection, and a hydrophobic anti-scratch treatment. These treatments make lenses durable, clear, and protected, so you can spend more time having fun on the…

  • Smith Optics New Method Pro Mips Snow Helmet

    Explore the mountain, lap the park, or drop in on your secret stash. No matter where you like to ski or ride, the Smith Method Pro sets you up for all-day comfort with our best-fit package and the latest crash coverage, including Zonal KOROYD® and Mips® impact protection. It elevates the standard Method helmet with…

  • ROKA and Andrew Huberman Launch the Wind Down Collection

    Innovative eyewear designed to enhance sleep quality by filtering harmful blue light ROKA and Stanford neuroscientist Dr. Andrew Huberman have teamed up to create a new collection to improve sleep quality and overall mental and physical health. Bold claims, yes. However, as Andrew attests, light has a powerful effect on many aspects of our biology,…

  • Smith Optics New Rodeo Mips Snow Helmet

      Buckle up and go for it. Clean, simple, and solid wins the day with the Smith Rodeo MIPS helmet. Plus, it comes in at an affordable $95 price point!  It balances clean, modern style with solid safety and comfort tech that makes a difference in how you ride. A durable ABS shell handles routine…

  • ROLL Recovery Launches SUPERPLUSH Recovery Footwear Collection

    The trio of shoes, slides, and flip-flops will support athletes during workouts, races, and all hours in between. BOULDER, Colo. (Oct. 29, 2024)—ROLL Recovery, an award-winning leader in the recovery and athletic performance space and innovator of deep tissue massage therapy tools, announces the launch of the all-new SUPERPLUSH™ Recovery Footwear collection. The full lineup…

  • Smith Optics and Lisa Congdon Artist Series

    All-new limited-edition eyewear pieces from Smith Optics just launched, featuring original artwork from Portland, Oregon’s own Lisa Congdon. Bright colors and fun patterns adorn these limited-edition pieces, capturing Lisa’s joy and love for cycling in these colorful frames. The Lisa Congdon Artist Series features unique styles in Smith favorites like the Bobcat, Sway, Sway RX…

  • Skida Elevates Product Line With New High-Performance Pursuit Collection

    The new collection was designed with and tested by elite Skida athletes Skida, the Vermont-based accessories brand, is proud to announce their all-new Pursuit Collection, featuring multi-use Liner Gloves and a new Performance Hat and Headband. This line was engineered in collaboration with Skida’s athletes to meet the demands of training and competing at the…

  • PEARL iZUMi Fall and Winter 2024 Highlights

    Attack Hybrid Jacket Gear up for all-weather adventures with the Men’s Attack Hybrid Jacket—the perfect blend of performance and versatility. Designed with the dedicated cyclist in mind, this lightweight cycling jacket offers superior moisture management, keeping you dry during high-intensity rides. Windproof and water-resistant panels shield you from unpredictable weather, while strategically placed breathable zones…

  • Crocs Special Edition Pet Crocs Boots

    You asked, and we woofed! They’re here – Pet Crocs made just for your four-legged best friend. Created in partnership with BARK, these fan-inspired dog booties are available in two unique glow-in-the-dark marbled colorways. They feature an easy-on design with adjustable straps and come in three sizes to accommodate paws of all sizes. Pet Crocs…

  • SMITH Launches new Seeker Sunglass Merging Style & Tech for Outdoor Pursuits

    Design and Features Crafted from SMITH Multidisciplinary Athletes, including Anton Krupicka Performance reimagined for today’s explorers, the new Seeker sunglass from SMITH is crafted for all terrains and endless pursuits. From running, hiking, biking, and alpine adventures, the Seeker is tailored in form and function from athlete feedback, including Anton Krupicka, by blending hidden technical…

  • Tifosi Optics Launches New Moab Sunglasses

    Tifosi Optics’ New Full-Frame Moab Sunglasses Deliver Rugged, On-Trail Performance Ample ventilation and shatterproof lenses make Moab adventure-ready Watkinsville, GA (October 4, 2024) — Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to launch Moab–the ultimate eyewear companion for cyclists and thrill-seekers alike. Engineered for those who demand uncompromising performance, Moab is…

  • Smith Optic’s New ChromaPop Pro Photochromic Goggle Lenses

    Smith is excited to announce its newest snow goggle technology just in time for ski season. They will release their new ChromaPop Pro Photochromic lens on October 6th. These goggles will utilize the Chromapop technology to adjust to changing light conditions faster than ever! They will be available on the following goggle frames: I/O MAG…