Category: Sunglasses

Shift Split MAG Put it into high gear with the Smith Shift Split MAG sunglasses. Their split-frame design provides an obstruction-free view of the road and trail with a lightweight feel that stays put through technical trails and full-gas descents. ChromaPop lens tech ensures crisp visuals to keep you on track and charging. Interchangeable lenses…

Premium Italian eyewear brand KOO Eyewear announced the official launch of its newest cycling-centric sunglasses, equipped with maximum ventilation: the HYPE collection. The HYPE collection joins KOO’s current lineup of bicycling eyewear and boasts features, making it the brand’s most innovative sunglass launch to date. Mainly intended for road cycling, HYPE was uniquely crafted with…

Innovative eyewear designed to enhance sleep quality by filtering harmful blue light ROKA and Stanford neuroscientist Dr. Andrew Huberman have teamed up to create a new collection to improve sleep quality and overall mental and physical health. Bold claims, yes. However, as Andrew attests, light has a powerful effect on many aspects of our biology,…

All-new limited-edition eyewear pieces from Smith Optics just launched, featuring original artwork from Portland, Oregon’s own Lisa Congdon. Bright colors and fun patterns adorn these limited-edition pieces, capturing Lisa’s joy and love for cycling in these colorful frames. The Lisa Congdon Artist Series features unique styles in Smith favorites like the Bobcat, Sway, Sway RX…

Design and Features Crafted from SMITH Multidisciplinary Athletes, including Anton Krupicka Performance reimagined for today’s explorers, the new Seeker sunglass from SMITH is crafted for all terrains and endless pursuits. From running, hiking, biking, and alpine adventures, the Seeker is tailored in form and function from athlete feedback, including Anton Krupicka, by blending hidden technical…

Tifosi Optics’ New Full-Frame Moab Sunglasses Deliver Rugged, On-Trail Performance Ample ventilation and shatterproof lenses make Moab adventure-ready Watkinsville, GA (October 4, 2024) — Tifosi Optics, a leading sport and lifestyle sunglasses brand, is proud to launch Moab–the ultimate eyewear companion for cyclists and thrill-seekers alike. Engineered for those who demand uncompromising performance, Moab is…

A wider lens offers increased protection from light and wind, enhancing comfort and visibility. Rudy Project presents Astral X, the ideal sports glasses for every outdoor activity. Lightweight, stylish, and with exceptional UV protection, they offer clear, sharp, and comfortable vision in any condition. They are the perfect companion to tackle any outdoor challenge, from…

SMITH evolved its best-selling Clear to Grey performance lenses to incorporate the unmatched color & contrast enhancement of ChromaPop to create a hyper-tuned lens for changing light conditions that amplify details with optical clarity. The PhotoChromic adaptability suits any light condition – from sunrise to sunset, dark skies to radiating sunshine – and is available…

Summer is here, and all eyes are on the professional German cycling team Red Bull—BORA—Hansgrohe. Yes, you read correctly. Red Bull has officially partnered with world-renowned cycling team BORA – hansgrohe! With a new name, eye-catching outfits, and custom performance eyewear from KOO Eyewear, the team is ready for the journey ahead. It is working to strengthen…

Tifosi Optics is thrilled to announce the launch of its Neon Lights Collection: A bold, color-on-color look available in Tifosi’s most popular lifestyle frames. The entire collection is priced at a modest sub-$35 price point. It features 100% UVA/UVB resistant shatter-proof, polycarbonate lenses, and hydrophilic Grilamid TR-90 anti-bounce, lightweight, and durable frames – all of the…

This summer, KOO Eyewear wants every athlete to reach new heights and take their goals, dreams, and performance to the next level. Inspired by the stars and the galaxies in which they live, KOO’s newly launched collection, the ALIBI Galaxy Capsule Collection, encourages every athlete to dream big, achieve greatness, and perform lightyears ahead of the competition.…

Reviewed/Tested by Kay Levesque Review of KOO Spectro, color Violet Glass, lens Gold Mirror The KOO Spectro was explicitly designed with speed chasers and record breakers, mountain bikers, road riders, and triathletes in mind. Available in different lens colors for varying lighting conditions, and 100% Made in Italy.   Having found that, for whatever reason,…

The newest style brings seamless versatility from peak to pavement Ombraz, the armless sunglass vanguard, is excited to introduce the latest addition to its award-winning collection of styles— the Cammina. Fully made in Italy, this contemporary frame takes inspiration from the Italian verb “to walk” and pays homage to timeless Italian flair. Embracing the spirit…

Excitement for the Total Eclipse is sweeping across the nation, and the buzz is undeniable whether you find yourself in the path of totality or not. To join in on the fun, ROKA has released Limited Edition Eclipse Glasses! The path of the Total Eclipse in the United States starts in Eagle Pass, Texas, goes…